We had thought we'd make it tricky this month, but once we received this feedback, we did wonder, why?
So we set ourselves the task of trying to find the answer online and do you know what, it's not so easy.
So today, to help you all along, we've added in a few clues on the competition page, so it should be easy to find the answer now.
It's not too late...
The competition is open until 31 May 2011 so lots of time to tell your friends, and to enter yourselves!
We've also added in loads of top tips for British Sandwich week on the website, and listed the top 10 favourite fillings, in case you're wanting fresh inspiration on what other folks are eating at lunch time... So there's no excuses for lack of lunch box ideas this week being British Sandwich Week and all.
Need A Quick Reminder About the Competition?
There are 5 bundles of Sistema lunch box goodies to give away and we have to say, these are great lunch boxes and water bottles, as in our own family, we have found the bottles just don't leak.
But you mustn't take our word for it, you really must try them for yourselves. They are dishwasher safe, freezer safe, and microwave safe, so highly practical, lots of fun colours and at great prices. Check out the Sistema range we stock in the Lunchbox World shop here.
So don't delay and enter today!
The competition page link is here and half way down you'll find the clue to the answer! Honest! I checked it's there!
Good luck and thanks for stopping by!